Branding that Connects,
Creative Solutions with a Personal Touch
The Heart Behind The West Forty
Honoring legacies, building connections, and creating lasting impact—let’s bring your brand’s story to life.
The West Forty was born from more than just a passion for marketing—it was built as a tribute to a dream, a legacy of hard work, and the belief that meaningful connections create lasting impact. Inspired by the values of family, perseverance, and craftsmanship, Michelle Allen founded The West Forty as a way to blend creativity with purpose, helping businesses tell their stories in a way that truly resonates.
The name itself carries deep significance, a nod to the land, the people, and the entrepreneurial spirit that shaped Michelle’s journey. It represents the dedication to something bigger—a commitment to quality, authenticity, and relationships that stand the test of time.
Every project at The West Forty is approached with heart, attention to detail, and a personal touch, ensuring that each brand’s message is not only seen but felt. It’s more than just promotional products and marketing—it’s about honoring legacies, building connections, and creating something that lasts.
Industries
Construction
We support construction companies with branding that builds trust—whether through custom promotional items, safety-focused messaging, or marketing materials that highlight precision and expertise.
Manufacturing
From branded merchandise to corporate messaging, we craft marketing solutions that showcase efficiency, quality, and expertise. Our approach helps manufacturers connect with clients, employees, and industry partners in a meaningful way.
Energy
The West Forty helps energy companies strengthen their brand presence through strategic marketing, promotional products, and industry-specific messaging. We create materials that highlight safety, reliability, and innovation—ensuring businesses stand out in a competitive market.
and more...
From schools and transportation companies to real estate agencies, corporate offices and non-profits, we craft customized marketing and promotional solutions that capture each organization’s unique identity and goals.
Food & Beverage
We help food and beverage companies promote their brand with creative, high-quality marketing solutions that emphasize quality, freshness, and customer connection—whether for corporate branding, events, or product promotion.
Medical
With a focus on trust and care, we create marketing strategies and promotional products tailored for medical professionals, hospitals, and healthcare organizations, ensuring their message reaches the right audience.
Our
Solutions


Brand Strategy & Consultation
Define your brand’s direction with our expert strategy and consultation services. We work closely with you to understand your business, audience, and goals, crafting a personalized roadmap to guide your brand’s growth. From messaging and positioning to visual identity, we ensure your brand communicates clearly, resonates with your audience, and stands out in a competitive market.
Website & Digital Design
Create a powerful online presence with websites and digital designs that capture attention and drive engagement. We design user-friendly, responsive websites that reflect your brand’s personality and deliver results. From aesthetically pleasing layouts to optimized functionality, we ensure your site is not only visually appealing but also performs seamlessly across all devices, helping your business grow in the digital world.

Promotional Products & Apparel
Stand out with custom promotional products and apparel that reflect your brand’s identity. From branded giveaways to employee uniforms, we create high-quality, unique items that leave a lasting impression. Whether you're looking to promote your business at an event or boost your brand’s presence with everyday wear, we offer solutions that elevate your marketing efforts and strengthen brand recognition.
It’s all about a dialogue
A few words from our clients. See client stories for more.
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Maria Goncavales, CFO
Laderate
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Michael Soveign
Seven Energy
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Jeffrey Cohen, CEO
Nato Productions
















